Five Year Strategy

In June 2021, Wellbeing of Women launched a new Five-Year Strategy, with a clear and bold strategic purpose to improve the health and wellbeing of women, babies and girls.

The appointment of a new chair, Professor Dame Lesley Regan, and Royal Patron, HRH The Countess of Wessex, along with the impact of the COVID-19 pandemic, have given the charity a timely opportunity to review and set its direction of travel for the next five years.

Led by women’s voices, the new strategy has three key pillars of focus: research, education and advocacy. These are underpinned by guiding principles to ensure that we remain fully inclusive and make the most impact where it is needed most.

With this new strategy, Wellbeing of Women is striving towards safeguarding the future of women’s health, by collaborating with similar like-minded partners and organisations.

Purpose: Why we exist​

Vision: What is the ambition and impact we want to have​

Mission: How we will achieve that ambition ​

Guiding principle: What will guide us​

Strategic Pillars: Where we will play​




Collaboration and Partnerships

What’s at stake

Read our Five-Year Strategy on a PDF.